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Mergers and Acquisitions for Technology Providers

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Inside Look

Course Outline

Bonuses

FAQs

Enroll Now

The M&A Academy Introduces:

Ready…Set…SELL

(Your Company)

The most comprehensive program to
plan and prepare your technology company for a sale.

Ready…Set…SELL is the only online M&A course that is specially tailored for technology service providers to plan and prepare their company for an M&A transaction.

So, if you are a VAR, CSP, MSP, MSSP, or professional services provider – you are in the right place!

ENROLL NOW!

https://rosebiz.com/wp-content/uploads/RSS-Evergreen-Intro-Video-2025-a.mp4

If you are considering selling your company in the next 1 – 5 years…

…then this course is perfect for you!

Ready…Set…SELL is right for you if you want to:

  • Thoroughly understand the M&A process BEFORE you sell to avoid costly mistakes.
  • Know your true company VALUE (not some multiple you heard).
  • Find and attract your perfect buyer.
  • Make sure you DON’T LEAVE MONEY ON THE TABLE.
  • Know how to handle an unsolicited offer.
  • Be able to sell your company on your own without an advisor, if you choose.
You will get…
tools, inspiration, and unparalleled support
That will help you…
understand, plan, and prepare your company for an M&A transaction
So that you can…
sell confidently to your ideal buyer at the highest potential value

Here is what Ready…Set…SELL alumni are saying:

“Selling your company requires careful, strategic planning to maximize its value, and it’s not a decision to make impulsively. Linda, with her deep understanding of IT channels and a practical, detail-oriented approach, offers a valuable roadmap for this process. Her skill in simplifying complex topics and her engaging, friendly style make her courses enjoyable and informative.

Whether you plan to sell soon or in the future, Linda’s industry-leading framework is essential for success.”

Trevor, CEO – MSP

“I highly recommend Ready…Set…SELL. Linda shares her insights, successes, and failures from 25 years as an entrepreneur and selling several technology companies. We don’t plan to sell our business for a few years, and the course has positioned us well for the future. Linda is a clear communicator and teaches owners how to plan to be acquired. She walks through the buyer’s mindset and the steps needed to increase the value of our company and capitalize on years of hard work. The course is well organized and actionable.

It has taken the mystery out of M&A—and I feel confident moving forward. 5 stars!”

Amy, CEO – MSP

“I have received offers for my company, but was not happy with the offers after running the business for 20 years. What this course has taught me is how to position the company to maximize value for a sale. Throughout the course, there were so many nuggets from real-world experience; not just theory, but what actually works in the real world. Overall, I definitely recommend this course.

It will set you on the right path to properly grow and have the right valuations for your company.”

Mark, CEO – CSP/MSP/VAR/
Custom Software

“This course has been most valuable. We focus on our world of I.T., and if you have no knowledge of the M&A industry, you must prepare yourself so you are ready to make a decision when the time comes. This is a well-thought-out, well-presented course for any non-M&A professional.

My biggest accomplishment has been to recognize that I’m overdue.”

Allen, CEO – VAR

“The Ready..Set..SELL course has tremendous content & tools. I wish I had something like this years ago.

It will save you time & money in preparation and was worth its weight in gold.”

Robert, CEO – MSP

Here is what you will learn . . .

…and confidently understand a typical deal timeline, the terminology used in an M&A transaction, and typical contracts used (with examples for you to review and use as a guide).

…as PE firms and strategic buyers look at companies differently. You will also be able to determine if a platform/portfolio, tuck-in, or add-on acquisition is best for you and the money you can earn from each.

…and not be left guessing anymore. You will have access to our proprietary valuation tool that will populate after determining your own EBITDA adjustments, giving you a valuation that is realistic and attainable.

…because now you know that no two offers are alike due to terms like: cash at close, seller notes, earn-outs, and equity rolls. And understand whether an asset or stock sales is best for you based on your current corporate structure.

…with a checklist to make sure you don’t miss a step when creating the blind profile and CIM (Confidential Information Memorandum), and determine if a Quality of Earnings Report is needed.

…because you now know that this can prevent you from selling in the first place – even when your company is at its prime. You’ll understand what you need to do in advance to get yourself personally ready for this important transition.

Plus, if you sign up now, you will get access to valuable bonus materials.

Enroll now

one-time payment of

$3,497

BUY NOW!

Let’s put the value into context:

$
By uncovering just one EBITDA normalization that I teach you, you will have probably paid for this course!
$
By learning the concepts in the course, you will be able to increase your asking price because you know how to think like a buyer.
$
You will save yourself the cost of a formal valuation (easily $3K – $10K in price) because you get access to your own valuation inside this course! Make sure you DON’T LEAVE MONEY ON THE TABLE.
$
Most brokers ask anywhere from 3% – 10% of your purchase price as a fee. That can be hundreds of thousands of dollars you save if you decide to sell on your own!

Inside Ready…Set…SELL, you will receive:

1
7 Implementation Modules/32 Lessons – Over 10 hours of video lessons
Showing you literally EVERYTHING you need to know and do to get your company ready for a sale.
2
Sample Contracts to Review and Use
From NDAs to IOIs to LOIs, you will have sample agreements at your fingertips in case you need to use any of them as templates or compare to the versions you receive.
3
Personal Company Valuation Tool
You no longer need to spend hundreds or thousands of dollars on a generic valuation. Instead, will you receive one specific to your industry inside of this course.
4
Worksheets, Checklists, and Questionnaires
That will all help you calculate, evaluate, and keep you organized as you select advisors and determine your cash at close.
5
Q&A Vault
To review the most common answers to questions other students ask when taking this course. Updated constantly.

PLUS, if you sign up now, you will receive:

6
Bonus Module – Picking Your M&A Team
In this bonus module, you’ll learn the secret to identifying the right M&A advisor, investment banker, or broker for you to use. I also share guidance on selecting counsel. This can make or break a deal!
7
Bonus Module – The Unsolicited Offer & How to Compensate Your Team
This bonus module ensures you know what to do if/when you are presented with an unsolicited offer. It also offers guidance on when to tell your team about the sale and different levels of bonuses you might want to offer your most valuable employees once you close.
8
Bonus Module – Getting Your Financials Ready for a Sale
In this bonus module, you’ll learn how to get your financials in order and present them to buyers. Dive into the presentation of your P&L, make sure you’re getting all possible normalizations/adjustments to EBITDA, clean up your balance sheet, and learn my easy steps to create realistic projections (for yourself and your buyer).

Download our detailed course outline to learn more!

Download Course Outline PDF

If you want to sell anytime in the next 5 YEARS, the time to take this course is NOW!

Enroll now

one-time payment of

$3,497

BUY NOW!

Plus, you’ll be backed by a Risk-Free 14-Day Guarantee

I get it, you want to make sure your investment is worth it.

So would I!

Therefore, I am giving you 14 days to review the contents of the course (minus the bonus modules), and if you are not satisfied that this will provide a positive ROI on your investment, you will receive 100% of your money back, guaranteed.

I am that confident that discovering just one new normalization adjustment will pay for this entire course multiple times over.

But if you don’t feel totally confident that this course will confidently prepare you to sell your company, then simply reach out to us within 14 days of purchase and show us the you’ve put in the work, and we’ll refund your investment. Full details here.

Common Questions & Answers:

Course FAQ

I am not going to sell for at least three years – should I still take this course?

Let me answer from experience: it took me three years to get my last company ready for a sale, because I had a lot of things to work on and tidy up. The more time you spend on preparing for a sale, the more likely you will increase your sale price.

How long do I get access to this course, because I am super busy running a company?

You will have access for three years from the date you purchase the course. If you wish to continue past that time, we will charge a nominal fee for each year you want access.

What if I have questions on the material? How will those get answered?

I sure hope you do as you review this material! You can send any questions that arise to support@rosebiz.com, and we will answer within 48 hours.

I am only $1M in revenue – am I too small to take this course?

This course will help you focus on building the RIGHT kind of revenue. Plus, I personally sold a company for just over $1M in revenue and got a nice profit out of it. So, you are really never too small to sell, as long as you have a good net income.

I already have a buyer interested – how will this help at this point?

Even if you already have a buyer, you still need to present your normalized net income, prepare for due diligence, and much more. If you are selling on your own, you will gain so much value from taking this course. Just jump right into the modules that are more important for you now, like what a sample closing statement is, how to tell and compensate your team, etc.

I am probably going to use a broker to sell my company – do I really need this course?

YES, because not every broker understands technology or the concepts we will cover here. I learned that firsthand! And because they are not accountants, most brokers don’t know how to look for those normalizations in your books. That alone can provide you with significant value!

What if I want to purchase a company before I sell mine? Shouldn’t I wait then?

Well, as you know, every buyer will also eventually sell. The M&A process is the same for both buyers and sellers. You will get comfortable with terms, contracts, deal structure, due diligence, and much more that you need to know as a savvy buyer!

What if my CFO, COO, partner wants access?

Yes, we can grant separate access to another owner of the company. But we ask that you limit this to only owners.

Can this course really help me sell my company on my own?

Yes, it’s the number one reason why I wrote this course! Not everyone can afford broker’s fees or wants to use a broker, especially if they are selling to another owner, customer, or close associate. This is probably the most important transaction of your life, so make sure you educate yourself to maximize your sales price – regardless of who the buyer is!

Maybe you’re thinking…

“I am not selling for 1-3 years.”

I am chuckling a little, because that was always my canned answer when someone asked me if I wanted to sell. But here is the thing: the fact that you have read this far into this page says that you are seriously considering this on your horizon. And as you will come to find out by taking this course, some of the most important things you need to work on in your company take time – sometimes years – but they WILL increase your value! So honestly, start on them NOW so you can be ready in one to three years!

“I want to know when the right time to sell is.”

Yes, I would like that crystal ball too, so let me know when you find one. But all kidding aside, those who are prepared are never scrambling if/when an unsolicited offer shows up at their door. I am sure you have gotten a call or two already, right? And you just never know when the perfect buyer will show up! But aside from that, interest rates are continuing to rise, which lowers valuations in the end. So, getting ready now might allow for an overall higher valuation – even if you are on a strong growth trajectory.

“Is this course what I should be prioritizing right now?”

Look, I get it. I have been there! But sometimes you need a little kick in the pants or someone who is there to keep you on track and hold you accountable to get some big $ done. Well, now is your chance to start working on the most important transaction of your life, and guess what…getting ready for a sale does not happen overnight. So, there is no better time to start than TODAY. Plus, I will be here to constantly cheer you along.

Give Ready…Set…SELL a 14-day risk-free shot to see how valuable it can be for you RIGHT NOW.

Enroll now

one-time payment of

$3,497

BUY NOW!

So, who is Linda Rose again? And what makes her qualified to deliver this course?

I probably started out just like you…creating a business from scratch.

Making one hiring decision after another until I realized I was actually pretty good, servicing my clients, and creating a fulfilling and enjoyable place to work for my employees.

But after many years as an owner, there comes a time when you start thinking of selling.

Ultimately, I’m an example of what’s possible for you. I have personally sold three of my own companies, two for 100% cash while being able to exit my last company 45 days after the sale.

As a CEO, I learned the hard way and made many mistakes selling my companies; now, I make sure my clients and students don’t make those same mistakes.

After selling my companies, I transitioned to a sell-side M&A advisor, where I have helped companies from $1M to $80M successfully navigate the challenges of putting their company on the market

without letting their employees, customers, vendors and, most importantly, competitors know that they are entertaining multiple offers.

As an M&A advisor, I provide advanced support to my clients in the preparation of documents, data rooms, and detailed financials. I work side-by-side with them through the lengthy process of vetting and ultimately finding the perfect buyer. In short, I know what it means to sell a company successfully.

Now, I have combined my experience as a CEO of multiple technology services companies, CPA, author of Get Acquired for Millions, and successful M&A advisor in this course, Ready…Set…SELL (Your Company).

And I am so thrilled to share it with you!

Join me on this journey, so I can help you GET ACQUIRED FOR MILLIONS too!

Download our detailed course outline to learn more!

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